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E-tail Market Spending in India

By       -   November 5th, 2015

E-tail market spending in India’s top seven cities is likely to grow more than 10 times from Rs 72 billion ($1.2 billion) in 2014 to Rs 839 billion ($14 billion) in 2019, resulting in an annual growth rate of 64 percent.

 

Over the last decade, the concept of shopping has undergone a sea of change in terms of format and consumer buying behavior, ushering in a revolution across the country.

 

The e-commerce industry is booming like never before and this coupled with high disposable incomes have led to a spurt in the internet culture that aims to change the dynamics of the Brick & Mortar modern retail segment.

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